A physical retail Space I created for an online-only luxury vintage women's fashion brand, Farfetch.
Displayed at Graduate Fashion Week, London, 4/06/2019.
Working on a collaborative fashion project, I was asked by my client to create a physical retail space as a merchandising platform for luxury, vintage online women’s fashion brand Farfetch. With the given site of the ground floor of the Truman Brewery, London, my client envisioned the interior would channel nostalgia and an 80’s inspired decor. I began to bring their visions to life, with my interior aiming to create an immersive, alternative experience, focusing on the use of dimmed, neon lighting in order to enable a very different experience to that of the average retail store.